Armscor 500S&W

Today I received some Armscor .500S&W Mag ammo, which is new from Armscor for 2018. Their ammo has redefined the low-price edge for this caliber ($24.00 per 20rd online) as they are significantly under-pricing all competitors, particularly with the Hornady XTP JHP bullet they are loading , which is by no means the least expensive option for projectiles in this caliber.

I believe this is the first new headstamp for this caliber in quite some time as well, whereas before I had only seen Hornady, Federal, Winchester, Starline, and Magtech for .500S&W.