Yesterday I launched a “boosted” Facebook post for the IAA’s Facebook page. This is something that seems to be worth doing a couple times a year (I pay a little bit towards it) as it generates dozens of new “likes”, and lots of shares and exposure for us. The topic is usually an upcoming journal, and an appeal to join our group. We are currently at a record number of unique IAA members, and journal content is flowing in at a decent rate, and I mentioned this in the post as well. Our IAA Facebook page is now close to 600 likes, and we have some great crossover exposure from friends at Municion.org, BOCN, Vintage Antique Ammo Collectors group, and others.
On boosted posts like this, which reach several thousand individuals (ours reached nearly 10,000), Facebook provides analytics data on the users reached, and there weren’t many surprises (mostly men, mostly English & Spanish speaking, over the age of 35, etc…), but I was shocked to see that of all the cities in the world where the post reached users, Dhaka Bangladesh was the number one location, followed closely by Austin, Denver, Tuscon, Athens, and Buenos Aires.
So to our Bengali friends: ঢাকা থেকে হ্যালো বন্ধুরা (if it appears as squares if you don’t have the Bengali font)
Here is the photo montage from the upcoming journal (#501 E-journal link to be sent out later tonight or tomorrow) that was posted with the Facebook post, which people seem to love: